We boosted Bo Bites Combo sales by engaging crews through an effective and memorable incentive campaign.

Wiper partnered with Bojangles and PepsiCo to launch a crew incentive campaign in the United States, aiming to boost Bo Bites Combo sales by rewarding top-performing teams. We managed the entire process: from designing campaign mechanics and reward systems to creating communication assets, implementing automated sales tracking, handling prize logistics, and developing a platform for updates and rankings. The results: higher employee engagement, increased sales, efficient execution, and a stronger brand partnership.