YUPIX is an immersive, hyper-realistic virtual reality experience for the luxury real estate sector, allowing properties to be explored before they are built. At Wiper, we created its digital strategy, positioning the brand as a PropTech leader through LinkedIn and Instagram content showcasing innovation and exclusivity, with B2B storytelling, real-life use cases, and targeted paid campaigns aimed at decision-makers, establishing YUPIX as the future of real estate visualization.
